VICE PRESIDENT & GENERAL MANAGER,
Shari Gelfand, General Manager of ExL Events, has more than 18 years of Pharmaceutical and Healthcare B2B conference marketing experience.
Shari leads the ExL Events team in developing and growing 80+ life science events a year and directly oversees marketing, production, sales, and operations of the organization. She is responsible for the strategic growth and branding of ExL Events signature portfolio, including the Digital Pharma Series, Trial Master File Series, CROWN, MASS, and many more.
Beginning her career at the Institute for International Research, Shari started out as a Marketing Assistant. Throughout the years, she excelled and quickly climbed the corporate ladder. With her innovation and marketing excellence, Shari helped grow and launch multimillion-dollar, record-breaking events for the company. She has managed the ExL Events marketing department to execute innovative marketing strategies focusing on programmatic, social media, delegate sales, and email marketing tactics.
When not at work, Shari enjoys spending time with her husband Bryan, and two children Abigail and Samantha.